May 21, 2018  
USC Catalogue 2016-2017 
USC Catalogue 2016-2017 [ARCHIVED CATALOG]

CMGT 544 Creating Organizational Identity: Meaning Through Messages

Units: 4
Use of rhetorical theories and communication models to create organizational identification with internal and external audiences; the role of values and ethics in creating identities.
Instruction Mode: Lecture
Grading Option: Letter