Apr 18, 2024  
USC Catalogue 2016-2017 
    
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USC Catalogue 2016-2017 [ARCHIVED CATALOGUE]

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PR 450 Advanced Strategic Public Relations

Units: 4
Terms Offered: FaSp
In-depth study of methods for planning, managing and evaluating strategic communication campaigns; critical analysis of contemporary cases; development of campaigns for real world clients.
Prerequisite: (PR 351b  or JOUR 351b) and (PR 463  or JOUR 463)
Duplicates Credit in former JOUR 450
Instruction Mode: Lecture
Grading Option: Letter


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