May 21, 2018  
USC Catalogue 2017-2018 
    
USC Catalogue 2017-2018

Consumer Behavior Interdisciplinary Minor


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Return to: USC Dornsife College of Letters, Arts and Sciences 

 

This interdisciplinary minor explores consumer thinking from the perspective of psychology, marketing, economics, anthropology, sociology and other departments interested in popular culture. Why do people form the attitudes and impressions they do? How do individual factors, culture, mass media, economics and social trends influence people's decisions? See USC Marshall School of Business .

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