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Nov 30, 2024
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USC Catalogue 2020-2021 [ARCHIVED CATALOGUE]
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MKT 565 Global Marketing Units: 3 Terms Offered: FaSp Variations in markets and trade patterns around the globe; product development and adaptation, pricing, promotion, and distribution issues across national cultures and international markets. Prerequisite: GSBA 509 or GSBA 509a or GSBA 528 Instruction Mode: Lecture Grading Option: Letter
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