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Aug 31, 2024
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USC Catalogue 2022-2023 [ARCHIVED CATALOGUE]
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BUAD 307 Marketing Fundamentals Units: 4 Terms Offered: FaSpSm Develop a managerial viewpoint in planning, executing, and evaluating marketing decisions of the firm, including decisions related to products, pricing, distribution channels and promotion. Instruction Mode: Lecture, Discussion Grading Option: Letter
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