Apr 10, 2025  
USC Catalogue 2022-2023 
    
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USC Catalogue 2022-2023 [ARCHIVED CATALOGUE]

MKT 463 Pricing Strategies

Units: 4
Terms Offered: Irregular
Learn about pricing theories and strategies. Discuss data-driven and dynamic pricing, psychology of pricing, price negotiations and legal regulation of pricing.
Prerequisite: BUAD 307
Instruction Mode: Lecture
Grading Option: Letter