Apr 28, 2024  
USC Catalogue 2022-2023 
    
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USC Catalogue 2022-2023 [ARCHIVED CATALOGUE]

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MKT 461 Marketing in the Entertainment Industry

Units: 4
Terms Offered: FaSp
Examine the marketing of products and brands in the entertainment industry (including movies, TV shows, music and video games).
Instruction Mode: Lecture
Grading Option: Letter


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