Nov 28, 2024  
USC Catalogue 2022-2023 
    
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USC Catalogue 2022-2023 [ARCHIVED CATALOGUE]

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MKT 470 Marketing Research for Consumer Insights

Units: 4
Terms Offered: FaSp
Develop primary research skills to inform marketing strategy. Leverage different research methods and types of data to address various marketing problems and improve business outcomes.
Instruction Mode: Lecture
Grading Option: Letter


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