Nov 08, 2024  
USC Catalogue 2023-2024 
    
USC Catalogue 2023-2024 [ARCHIVED CATALOGUE]

PR 477 Strategic Netnography for Digital Communication Insights

Units: 4
Provides deep understanding and hands-on experience in the strategic application of netnography, or digital anthropology, to contemporary public relations and communication fields.
Instruction Mode: Lecture
Grading Option: Letter