Oct 05, 2024  
USC Catalogue 2023-2024 
    
USC Catalogue 2023-2024 [ARCHIVED CATALOGUE]

MKT 428 Social Media Strategy for Business

Units: 4
Terms Offered: FaSp
Examine the use of social media for business across industries. Understand theories and frameworks for strategic content creation and posting as technology and platforms evolve.
Instruction Mode: Lecture
Grading Option: Letter