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Jan 04, 2025
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USC Catalogue 2023-2024 [ARCHIVED CATALOGUE]
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PR 427 Structured Inquiry in Public Relations and Advertising Units: 4 Apply contemporary research methods to create actionable insights for integrated, multi-channel communication campaigns, including social media monitoring, measurement and evaluation. Prerequisite: PR 351a Registration Restriction: Only open to Public Relations majors Instruction Mode: Lecture Grading Option: Letter
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