Nov 08, 2024  
USC Catalogue 2023-2024 
    
USC Catalogue 2023-2024 [ARCHIVED CATALOGUE]

PRSM 535 Social Media Advertising

Units: 2
Covers the development of comprehensive social media advertising strategies that maximize budgets, ethically target their audiences and meet the goals of communication campaigns.
Registration Restriction: Open only to Public Relations Innovation, Strategy and Management students
Instruction Mode: Lecture
Grading Option: Letter