Nov 28, 2024  
USC Catalogue 2015-2016 
    
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USC Catalogue 2015-2016 [ARCHIVED CATALOGUE]

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JOUR 342 Advertising Media and Analysis

Units: 4
Terms Offered: Fa
Selling, planning, buying for the media; advertising’s relationship to society and business; media choice.
Prerequisite: JOUR 340 .
Instruction Mode: Lecture
Grading Option: Letter


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