Nov 24, 2024  
USC Catalogue 2015-2016 
    
USC Catalogue 2015-2016 [ARCHIVED CATALOGUE]

JOUR 473 Emerging Media Strategies for Communication and Public Relations

Units: 4
Terms Offered: Sp
In-depth, hands-on study of emerging tradigital, social and owned media channels; Emphasis on the evaluation of such media as effective tools for audience engagement. Open only to juniors and seniors in the School for Communication and Journalism.
Registration Restriction: Open only to juniors and seniors in the School for Communication and Journalism.
Instruction Mode: Lecture
Grading Option: Letter