Apr 16, 2025  
USC Catalogue 2024-2025 
    
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USC Catalogue 2024-2025

BPSI 411 Biopharmaceutical Marketing Analysis and Strategy

Units: 4
Introduces marketing analysis and strategy for biopharmaceutical drugs. Learn to conduct analysis to develop integrated marketing strategies and to execute on marketing and promotion plans.
Instruction Mode: Lecture
Grading Option: Letter