MKT 598 Special Topics

Units: 1, 1.5, 2 or 3
Max Units: 9.0
Terms Offered: FaSpSm

Examination of current literature and emerging and timely topics in marketing, social marketing, consumerism, macro-marketing, marketing of individuals, organizations, and ideas.
Prerequisite: the former GSBA 509a or GSBA 520 or GSBA 528.
Instruction Mode: Lecture
Grading Option: Credit/No Credit