Dec 26, 2024  
USC Catalogue 2018-2019 
    
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USC Catalogue 2018-2019 [ARCHIVED CATALOGUE]

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MKT 599 Special Topics

Units: 1, 1.5, 2, 3
Max Units: 9
Terms Offered: FaSpSm
Examination of current literature and emerging and timely topics in marketing, social marketing, consumerism, macromarketing, marketing of individuals, organizations, and ideas.
Prerequisite: GSBA 509  or GSBA 528  
Instruction Mode: Lecture
Grading Option: Letter


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