Jun 17, 2024  
USC Catalogue 2021-2022 
USC Catalogue 2021-2022 [ARCHIVED CATALOGUE]

Business Administration (Entrepreneurship and Innovation) (BS)

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The Bachelor of Science in Business Administration with an emphasis in Entrepreneurship and Innovation provides specialized skills and tools for students wishing to found new ventures, work as a part of a founding team, work within an early stage venture, or develop the mindset for innovating within existing organizations. The degree signals to potential employers that the graduate is a capable problem-solver who understands how to build, launch, and grow new initiatives.

The degree focuses not solely on founders and founding processes, but on developing the entrepreneurial mindset more generally – on adaptable thinking as an essential organizational skill; on assessing and managing risk in dynamic, uncertain environments; and on recognizing, evaluating, and implementing new business opportunities.

Requirements for Admission

This program is available only to current Marshall and Leventhal undergraduates who satisfy the following three conditions: (1) have attained sophomore standing, (2) have completed at least one semester in residence at USC, and (3) have earned credit for one of the following courses: BAEP 423 , BAEP 450 , or BAEP 451 . Students who wish to transfer to this program should visit the Office of Undergraduate Advising and Student Affairs in the Marshall School of Business.

Students may earn only one emphasis within the BS in Business Administration degree.

Requirements for Completion

To complete the program, students must satisfy all requirements for the Bachelor of Science degree in business administration including at least 12 upper-division units in the area of emphasis.


*Placement into MATH 118gx  is contingent on successful completion of MATH 117g  or obtaining an acceptable score on the math placement exam. The MATH 118gx  requirement may be waived with an AP Calculus AB or BC score of 4 or higher or an IB math score of 5 or higher.

**A-level mathematics examination scores of A or B may receive subject credit for MATH 125g . Eligible students should speak with their academic advisers for additional information.

Emphasis Requirements


Complete 8 units of upper-division elective courses (typically two 4-unit courses) offered by the Lloyd Greif Center for Entrepreneurial Studies in the Marshall School, specifically 300- or 400-level courses with a prefix BAEP that are available for credit toward the major.

Please note that the required courses listed above (BAEP 423 , BAEP 450  and BAEP 451 ) duplicate credit and cannot be used to satisfy the elective requirement of this emphasis.


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