The Bachelor of Science in Business Administration with an emphasis in Communication provides specialized skill sets for students that they will apply to succeed in the workplace, regardless of their chosen profession. Students will learn to apply emotionally intelligent and strategic communication, and utilize rapidly evolving communication technologies, to facilitate effective workplace processes among organizational stakeholders. The degree signals to potential employers that the graduate is ready to lead and motivate teams in-person and virtually and facilitate complex communication situations among diverse groups and individuals across cultures to support the success of the organization.
Requirements for Admission
This program is available only to current Marshall and Leventhal undergraduates who satisfy the following three conditions: (1) have attained sophomore standing, (2) have completed at least one semester in residence at USC, and (3) have earned credit for the course BUAD 302 Communication Strategy in Business . Students who wish to transfer to this program should visit the Marshall Undergraduate Advising Office.
Students may earn only one emphasis within the BS in Business Administration degree.
Requirements for Completion
To complete the program, students must satisfy all requirements for the Bachelor of Science degree in business administration including at least 12 upper-division units in the area of emphasis.