The Master of Science in Applied Analytics (MSAA) program equips business and other professionals with the knowledge and skills necessary for career advancement by providing instruction in the fields of analytics and artificial intelligence (AI). This specialized program emphasizes the significance of a well-defined business strategy and the effective application of analytics and AI to enhance business performance and contribute to overall success. Students gain proficiency in core analytics concepts, mathematical and technical skills, and practical methodologies and techniques. They learn how to identify business opportunities and resolve complex business challenges, equipping them to excel as effective leaders across diverse industries.
This comprehensive program delves into the fundamental end-to-end processes of the analytics life cycle, providing practical applications to real-world projects. Students will gain proficiency in identifying and defining business problems effectively, acquiring and managing high-quality data, constructing robust analytical models, deploying these models to end users, and monitoring their performance. Additionally, the program emphasizes the growing relevance of analytics and AI to professionals in leadership, business acumen, data governance, data quality, ethical and responsible data usage, business strategy formulation, change management, project management, data visualization and storytelling for effective communication, and technical-nontechnical audience engagement and stakeholder collaboration.
The Master of Science in Applied Analytics program requires a minimum of 24 units.
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