Nov 25, 2024  
USC Catalogue 2016-2017 
    
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USC Catalogue 2016-2017 [ARCHIVED CATALOGUE]

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PPD 603 Marketing of Health Services

Units: 4
Terms Offered: Sm
Assessing community needs and organizational service capabilities; evaluating competition; qualitative and quantitative market research methods; market communications and advertising; developing marketing plans.
Recommended Preparation: PPD 502  or competence in statistics.
Instruction Mode: Lecture
Grading Option: Letter


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