Feb 20, 2025  
USC Catalogue 2016-2017 
    
USC Catalogue 2016-2017 [ARCHIVED CATALOGUE]

PR 473 Emerging Media Strategies for Communication and Public Relations

Units: 4
Terms Offered: Sp
In-depth, hands-on study of emerging tradigital, social and owned media channels; Emphasis on the evaluation of such media as effective tools for audience engagement. Open only to juniors and seniors in the School for Communication and Journalism.
Duplicates Credit in former JOUR 473
Registration Restriction: Open only to juniors and seniors in the School for Communication and Journalism.
Instruction Mode: Lecture
Grading Option: Letter