May 01, 2025  
USC Catalogue 2017-2018 
    
Catalogue Navigation
Catalogue Home
A Message from the President
About USC
Administration
Admission and Orientation
Tuition and Fees
The Schools and Academic Units
Programs, Minors and Certificates
Courses of Instruction
Schedule of Classes
Academic and University Policies
Undergraduate Education
Graduate and Professional Education
The Graduate School
About the Catalogue
Past Catalogues
USC Catalogue 2017-2018 [ARCHIVED CATALOGUE]

PR 451 Promotional Public Relations

Units: 4
Principles and practices of public relations as a basic component in the promotion and marketing of goods and services; regulatory considerations; consumerism.
Prerequisite: PR 250  or JOUR 250 [Inactive] 
Duplicates Credit in former JOUR 451
Instruction Mode: Lecture
Grading Option: Letter