Mar 28, 2024  
USC Catalogue 2017-2018 
    
USC Catalogue 2017-2018 [ARCHIVED CATALOGUE]

MKT 430 Retail Management

Units: 4
Terms Offered: Fa
Introduction to the functions of retail management including location, buying, merchandise management, layout, pricing, and promotion; application of concepts to various retail institutions.
Instruction Mode: Lecture
Grading Option: Letter