Dec 01, 2024  
USC Catalogue 2017-2018 
    
Catalog Navigation
  Catalogue Home
  A Message from the President
  About USC
  Administration
  Admission and Orientation
  Tuition and Fees
  The Schools and Academic Units
  Programs, Minors and Certificates
  Courses of Instruction
  Schedule of Classes
  Academic and University Policies
  Undergraduate Education
  Graduate and Professional Education
  The Graduate School
  About the Catalogue
  Past Catalogues
HELP
USC Catalogue 2017-2018 [ARCHIVED CATALOGUE]

Facebook this Page (opens a new window)
Tweet this Page (opens a new window)

MKT 556 Internet Marketing

Units: 3
Terms Offered: FaSp
All aspects of Internet marketing. Internet as a tool for marketing communication, sales and distribution, customer management. Role of paid advertising, search engines, Website design.
Prerequisite: GSBA 509  or GSBA 528 
Instruction Mode: Lecture
Grading Option: Letter


Facebook this Page (opens a new window)
Tweet this Page (opens a new window)