Dec 27, 2024  
USC Catalogue 2019-2020 
    
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USC Catalogue 2019-2020 [ARCHIVED CATALOGUE]

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MKT 446L Practicum in New Product Development

Units: 4
Terms Offered: Sp
Provides experience in a student managed product team. Work with R&D organization to design a new product or technology. Involves market research and implementation planning.
Prerequisite: MKT 445 .
Registration Restriction: Open only to juniors and seniors.
Instruction Mode: Lecture, Lab Required
Grading Option: Letter


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