Nov 19, 2024  
USC Catalogue 2024-2025 
    
USC Catalogue 2024-2025

MKT 463 Pricing Strategies

Units: 4
Terms Offered: Irregular
Learn about pricing theories and strategies. Discuss data-driven and dynamic pricing, psychology of pricing, price negotiations and legal regulation of pricing.
Prerequisite: BUAD 307
Instruction Mode: Lecture
Grading Option: Letter