Nov 19, 2024  
USC Catalogue 2024-2025 
    
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USC Catalogue 2024-2025
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MKT 531 Marketing of Services and Experiences

Units: 3
Terms Offered: FaSp
Develop strong marketing for services and experiences and examine best practices among reputable organizations that offer memorable services and experiences for consumers.
Prerequisite: GSBA 509  or GSBA 528 
Instruction Mode: Lecture
Grading Option: Letter


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