Nov 19, 2024  
USC Catalogue 2024-2025 
    
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USC Catalogue 2024-2025
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MKT 551 From Strategy to Execution: User Experience (UX) and Design

Units: 3
Terms Offered: FaSpSm
Explores the dynamic relationship between user experience (UX) and marketing strategy. Students utilize UX design principles to address product and marketing challenges.
Registration Restriction: Online registration open only to business and accounting graduate students
Instruction Mode: Lecture
Grading Option: Letter


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